Ep. 124: Here's Why You Aren't Getting New Clients

Salon CEO Day: https://www.laurenlappin.com.au/the-salon-ceo-day

https://www.instagram.com/laurenlappin_

In this week's episode Lauren discusses 4 Reasons Why You Aren't Getting New Clients into your Salon.

1. Your Social Media Sucks! (02:00). In 2025 (and beyond) you simply have to care about the quality of your Social Media Content, on being consistent, personal, engaging, and original.
2. You Aren't Building Relationships with Your Clients (09:00). Studies show that the no.1 reason a Customer will leave a business is Perceived Indifference on the part of the Business.
3. You're Not Giving Your Clients an Incentive to Return (15:00).
4. Lack of Attention to Detail (18:00).

Forbes.com on the Perceived Indifference Study: https://www.forbes.com/sites/stanphelps/2015/08/16/losing-customers-over-poor-service-lessons-from-td-bank-big-ass-fans-on-overcoming-indifference/

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Lauren on Instagram: https://www.instagram.com/laurenlappin_

Allure's Instagram: https://www.instagram.com/allure_lashbeautybar

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This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com

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This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.

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