Episode 194

Ep. 194: Discounting New Team Members and Tiered Pricing: What Actually Works

Salon Goals Academy - get on the waitlist: https://www.laurenlappin.com.au/sg-academy-waitlist

In this week's episode Lauren deconstructs the concepts of discounting and tiered-pricing in the beauty industry, why Salon Owners do it, and what you can do instead in your salon to maximise both growth and the quality of the work.

What Actually Works?

  • The concept of tiered pricing [01:17].
  • Why tiered pricing may not work [03:42].
  • The impact of being the highest-priced artist [04:31].
  • Not using tiered pricing [10:42].
  • Reducing client load [26:03].
  • The Salon Goals Academy [28:51].

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Lauren on Instagram: https://www.instagram.com/laurenlappin_

The Salon Goals Podcast: https://www.instagram.com/salongoals_podcast

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This Episode was Edited and Produced by Josh Liston at JCAL Media Group - https://www.jcaldigital.org/podcast-editing

About the Podcast

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Salon Goals
Honest conversations about leadership, profit, and the realities of growing a beauty business.

About your host

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Lauren Lappin

Lauren Lappin is a salon owner and business coach with over 12 years experience building and running a successful staff-led beauty salon. She works with beauty business owners to help them lead better, make clearer decisions, and build businesses that are profitable, well-run, and sustainable long-term.