Episode 71

Ep. 71: 5 Ways to Make More Money in Your Beauty Business Now

https://www.instagram.com/laurenlappin_

In this week's episode Lauren discusses 5 Ways to Make More in Your Beauty Business Now. And as Lauren would say: "Who doesn't want to make some more money in their business?"

5 Ways to Make Money in your Beauty Business:

  1. Embrace Email Marketing, and look into some basic email automations to optimise your Client follow-up.
  2. Use SMS Marketing for timely updates, and limited time offers. (People are more likely to check their text messages as soon as they come in than any other form of Salon marketing. Even email can't provide such an effective platform for timely offers).
  3. Retail Sales.
  4. Upgrading Services, and Adding-On Services.
  5. Referral cards and/or an Electronic-based Referral System.

Allure's Instagram: https://www.instagram.com/allure_lashbeautybar

Everything Lauren Lappin: https://www.laurenlappin.com.au

....

This Episode was Recorded and Produced by Josh Liston at JCAL Media Group.

....

This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.

Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24

About the Podcast

Show artwork for Salon Goals
Salon Goals
Honest conversations about leadership, profit, and the realities of growing a beauty business.

About your host

Profile picture for Lauren Lappin

Lauren Lappin

Lauren Lappin is a salon owner and business coach with over 12 years experience building and running a successful staff-led beauty salon. She works with beauty business owners to help them lead better, make clearer decisions, and build businesses that are profitable, well-run, and sustainable long-term.